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Investor’s behavior towards dividend paying out firms
ISSN: 2616 - 387XPublisher: author   
Investor’s behavior towards dividend paying out firms
Indexed in
Business and Management
ARTICLE-FACTOR
1.3
Article Basics Score: 3
Article Transparency Score: 2
Article Operation Score: 2
Article Articles Score: 2
Article Accessibility Score: 3
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International Category Code (ICC):
ICC-0502
Publisher: Prizren Social Science Journal Luan Vardari
International Journal Address (IAA):
IAA.ZONE/26163823387X
eISSN
:
2616 - 387X
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Abstract
Purpose: The purpose of doing this research is to examine to see the behavior of investors towards the dividend payouts. It also helps the firms to target their investors according to their demographics and investors behavior as well. Methodology: Purposive sampling technique is used to collect the data of 75 investors. Out of the total of 75 responses, 66 responses are used for the analysis purpose because 9 are categorized themselves as non-investors in the stock market. Among all the investors of stock market, 82 percent of the respondents are male while 18 percent are females. Cross tabulation technique is used to see the behavior of investors towards the dividend payouts. Findings: The results of the research supporting the fact that investors love to receive a dividend regular or irregular basis and whether it is in the form of cash or a share. The behavior of investors toward the firm who provide dividends are strong and they a...