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El Sistema De Comunicación Integrado A Los Sistemas De Gestión En El Contexto Organizacional
ISSN: 2602 - 8247Publisher: author   
El Sistema De Comunicación Integrado A Los Sistemas De Gestión En El Contexto Organizacional
Indexed in
Social Sciences
ARTICLE-FACTOR
1.3
Article Basics Score: 3
Article Transparency Score: 2
Article Operation Score: 3
Article Articles Score: 3
Article Accessibility Score: 2
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International Category Code (ICC):
ICC-0202
Publisher: Fundación Internacional Para La Educación La Ciencia Y La ..
International Journal Address (IAA):
IAA.ZONE/2602411898247
eISSN
:
2602 - 8247
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Abstract
Organizational communication contributes to the fulfillment of the functions, tasks and /or activities of the job position individually and in general, to the coordination of the set of activities that are developed in the entities to achieve the expected results. Work objective is to propose a procedure for a diagnosis and design of the communication system, integrated into the direction and management system with a strategic approach. The methodology was applied and validated in two Santiago de Cuba's organizations with satisfactory results. Different research techniques and tools are used, combining the quantitative with the qualitative approach, among which are: bibliographic analysis, documentary review and analysis, differents interviews types, questionnaire in survey form and checklists. Is possible developing as a result procedure for a diagnosis and design of organizational communication that overlaps the theoretical, methodo...